Business – Page 4 – Mid Communications

The digital landscape claims another local business. Are you ready?

Businesses are still not fully aware of the external digital landscapes.

This week started with saddened news, that the Oldham Evening Chronicle has gone into administration. The question is were they aware of the changes in the digital media landscape?

This is a huge loss to the local town of Oldham as the news and media business has played such a big part in the growth and heritage of the local town over the past 163 years.

The Oldham Chronicle tweeted the news 6 days ago, and the town reacted to the sad news, along with local MP Jim McMahon, adding a personal saddened goodbye message.

Read the full artcile here, published by the Manchester Evening News.

The Oldham Chronicle was one of our Business customers at MID Communications and have been for several years, it is never easy to see this happen to businesses and it is even tougher when you have worked with the business.

We would like to take this opportunity to wish all the staff the very best for the future and we hope we can support some of them in sourcing new employment during these difficult times.

How does this digital landscape happen?

It is always difficult to fully understand why a business has failed, however, in my opinion, a major reason to consider is that they ignored and delayed to adapt to the changes in the digital and media landscape.

We live in a fast paced life now with our mobile devices and this means that print has declined over the past several years. As we become more impatient we want the information on our devices when we want, instantly. Living this fast-paced world with access to the internet from almost anywhere has seen a huge decline both in news paper form and in many other forms, like leaflets and magazines. This is due to the fact we become more and more impatient as human beings, we want the information on our devices and we want it when we want, at an instant click or tap.

It’s a change that can affect so many businesses, not just media and news. If your business is ignoring the external landscape changes and you are not being made aware of landscape changes, you are going to struggle. Is your business adapting to it’s environment and also it’s customers and audience.

Collaborate with your audience, tell your own stories.

In today’s world of online, digital and social media, we are now empowering more people to become food critics, news reporters, and many other roles, due to mobile device’s. For example, having the ability to stream live footage from anywhere has become huge now.

Is your business adapting to the environment and to your customers and audience needs? You need to collaborate with your audience in today’s world of digital and social media.

We are now empowering more people to become a multi-expert, such as food critics, news reporters, customer service critics, and so many other roles, all due to mobile device’s linked with our ability to have an opinion with our need to want and share.

Look at the current tragedy of the Manchester Bombing, it was a cruel evening for Manchester but, we, the great British public, became reporters, and emergency services supporters, and many other roles as we shared our videos and images with the press, the police and many other sources like social media.

This plays a huge part in today’s digital world and shows how fast news can be reported, and how messages can be pushed out, whether they are good or bad messages and stories.

This is one example of how huge digital changes and evolvement play a part in today’s digital world, that demonstrates how fast news is being reported when business and people collaborate. Messages are pushed out, whether they are good or bad.

Is your business digitally ready?

A person can express themselves and showcase many parts of their own and other peoples lifes on social media or other channels.
This emphasizes the need to embrace both Digital and social media along with other sources, to ensure you are not getting left behind.

This example is one of a few, where I feel The Oldham Chronicle may not have seen the impact of digital media coming down the business influences channel. When they saw the changes it was too late to try and catch the rest.
No app, not enough social media presence and they didn’t work with the power of local reporters and news reporters, we the general public to catch the news fast enough and report it back to the massess with quick succession.

In our business, I am watching and working on how 5G has been coming down the line, for a number of years. How will it affect us but, more importantly, how will affect you, the customer?

Improve your sales – Pride. Passion. Persistence.

Are you selling or creating relationships?

Over the last 12 months, I have worked with all our sales teams, in MID Communications, but it’s our business team that I want to concentrate on for this quick blog.

Helping and mentoring our B2B team to evolve into different sales people. The takeaway for the team on reflection was quoted by our lead business development manager, Martin Barrow.

Are you trying to create a sale or are you creating value, service and building relationships.

I was so proud to hear him and the team take this approach. Over the last 12 months, I have seen them grow, to become a team of creators that master and value relationship building that they deliver today.

So many sales people, react to the sales targets that they have and they react to the pressure they put themselves under.

The 3 pillar approach to improving your sales.

Over the last 14 years of my sales career, I have learned some valuable sales lessons, to which I have listed a couple below.

These points I have put into a summary and created a sales ethos of PRIDE, PASSION and PERSISTENCE. I love to teach and showcase this 3 pillar approach to our people today.

People buy people, not a product.
Story’s help the product, your business and your brand come alive which helps the customer understand more.
Showcase your product and have plenty of knowledge about it.
Don’t expect to make a sale on the first couple of meetings. Build a relationship that is based on trust. You won’t do business if you don’t trust each other.
Be honest and don’t lie – people appreciate the honesty even if this means sometimes not selling or recommending an additional product. If you don’t believe in the product, neither will your customer.
Business needs to be reciprocal – if they do something for you, you need to return the favour.
Make sure the product you sell is needed, discover what peoples needs are. What are benefits, what are the aspirations? Listen to your customer and understand them and their business, don’t jump into a solution/selling.
Make people feel good about themselves, ask lots of questions.
Try to think of a win-win for you and your client/prospect
Last but not least and possibly the most important deliver on your promises. Offer great service, serve every customer like you would serve your own business or even your own parents.

You can put them into the ethos and values of pride, passion and persistence. I’ll show you how these 10 fit.

PRIDE

People buy people, not a product – take pride in your appearance and pride in yourself. Be proud of who you are and where you come from, be the best you can be and don’t try and be someone else.
Be proud of the brand you are selling and the brand you work for, be a brand ambassador all the time. As a friend of mine says

Walk tall!

PASSION

Be passionate about what you are selling and passionate about business. Be passionate about them and their business, know about them and their business, have a genuine interest in wanting to help them and always think win-win. No passion, no sale, no relationship. Be excited about what you’re selling and what you do. Knowledge drives confidence and confidence drives sales.

PERSISTENCE

Don’t give up, stay persistent. Disciplined structure with good plans mixed with good behaviours will get you there eventually. You will get some no’s and that’s fine, with every no take time to think and ask yourself what can you do differently? Now get up and do it again. Remember if it was easy, everyone would be doing it!

Keep the confidence, stay positive and remember, winner’s win because of mindset. Give your self ten reasons why you can… over 80% of calls will go to voicemail, and 90% of first-time voice mails are never returned, so be persistent, call back and leave another if needed, give them a reason to call you back, don’t sell on VM. If they are not in the buying cycle they won’t buy and therefore won’t call you back.

Only 2% of cold calls result in an appointment so why do it, build conversations and relationships, stop wasting time hammering the phones cold calling, 50% of sales time is wasted on productive prospecting. Start going to meet people, and ask for referrals, and create more relationships on LinkedIn, these are called conversation leads.

All top sales people utilise LinkedIn and other business social media platforms. If you can get a date on tinder you can find a business relationship online. 91% of people would refer you but we only ask 11% of people from them.

I hope this helps article helps you get better at business and improves or changes the sales process you are currently doing. PRIDE, PASSION and PERSISTENCE. Live it, eat it, sleep it and breathe it…

Good luck and see you next time, or tweet me your sales tips @dannymidsimpson. I look forward to hearing your tips and techniques from your lessons in sales.

Do you have fun with your Teams?

Business Fun – MID Comms Summer Ball 2017

Last night we held our MID annual Summer Ball. We do this every year and get all the Store teams, Call Centre, and the Head Office Team together and have a social drink and tons of business fun. This year we hosted at Hotel Football at Old Trafford, a great venue.

The team loved it. Especially as we let them plan it. I give the team a budget and they put the night together. Empowerment of your people is really important. They grow as people and as a team when given responsibility, which is always a must for me.

This year we played loads of different games like Family Fortunes, Krypton Factor, Play Your Cards Right and much more. We had a bucking bronco and a great indoor penalty shootout on the roofless top floor.

A great highlight of the night was our singing waiters. The theatrics they displayed and made the entire room think it was a real argument, and then burst into a superb Italian Opera Performance which was brilliant and comes well recommended for me, for any event.

The Team Really Love The Evening, They All Come Together As One!

As a business, we have 17 sites across the northwest, so this is one of four times a year we get together as a team of teams. Yes, it can be seen as quite a big gesture for any business to organize and fund, to why my response to many other business owners is:

“It’s all relevant based on the scale of economy and business size.”

It doesn’t matter about the scale or the investment into the event as there is always someone doing a bigger event. The point I am wanting to make is about the importance of getting your people together, to make sure they feel valued, have fun, let their hair down and you can keep a real community feel.

The Teams Share Ideas & Collaborate About Different Topics

They share ideas, challenges, goal progress, and support each other with lots of other social topics. They love to see who the rising stars and upcoming talent, they love to tell each other how well they are doing, all of these conversations give the entire business, exciting energy as we go into H2.

I can not tell you how important it is to get together and have some fun. So ask your self these questions, when did you last get your business together?

When will you next get your team together? Ask any of our team they will tell you they like the night.

So if the answer to the first question is a long time, Christmas or even never, then make sure you answer the next question with soon…

Best regards
Danny Simpson
CEO

Pride, Passion & Persistence – Are you nurturing your talent?

Pride, Passion & Persistence creates Talent

Over the last couple of months, I have been planning how we explore the talent in our business and who is ready for the next steps in their career, to become ready to help MID Communications move and grow to the next level.

After a great meeting with my leadership team, we decided that some of the current Senior leaders could play both a bigger and different role in our business. We started with a replacement of John Harvey, who is currently regional sales manager.
John applied to move to take ownership of the Operations channel, which is a very exciting opportunity that I could not say no to. This move created a new opportunity for an Area Sales Manager role.

We advertised the role, and in the applications came! This was amazing to see the confidence of our current store leaders.

We interviewed 3 amazing leaders, and what I can say from this experience is how amazing they all were. I know all 3 MID Comm’ers very well as they have all worked for the business for at least 3 years, moving into bigger stores and doing a great job in every store they have been involved in.

They have always shown great leadership skills, driving our key store leader’s, People Profit, and Proposition.

The interviews blew us away!

Each candidate was amazing. They were very creative, inspirational, well thought out, and had captured amazing new ideas, that encapsulated our core values, our culture, our direction, and our attitude.

We were expecting great but what we got was pure excellence. They were so good that we agreed to make 2 role’s for 2 of them, Jamie Houghton and Daniel Toft.

The 3rd candidate Lee Todman, I have agreed to put together a development plan, and some separate mentor sessions with myself over the next 12 months, that will help us both and the business.

I was so proud of them, to see how they have grown and developed within our business. It’s so exciting to think of the new opportunities, for our business over the next few months and for our 4 new rolled team members.

They have all been supporting and mentoring other managers and leaders over the past couple of months, this has really helped them realize how great they are, how much they actually know and how much they have grown/learnt.

My Lessons & Takeaways

How often do you temperature check your leaders in an interview format to really see how much they have grown?
How often do you get managers/leaders coaching other managers and leaders at the same level? Get them doing SWOTs on each other and creating action plans for each other – collaboration is amazing when done right!
Not all promotions have to be upwards in your business people can move sideways, and add more value in another part of your business.
Keep your business fresh and exciting to keep people engaged. My personal view that I learned a long time ago is, people in a role for 3-5 years can become frustrated, maybe even bored, uninspired, unmotivated, and some could even get complacent. I have adapted this theory over the last 18 months due to our amazing millennial generation, to 2-3 years.
Finally, always be looking at your business and ask have you got the right people, in the right roles, reaching their full potential. If not make sure you address this FAST, as this can have a damaging effect on your business. As a leader, it is vital you always ask and challenge your team on this, at any level. This has really helped me make some tougher decisions over the last 12 months as we have freshened our business up.

A great week and I cannot wait to see the team this Sunday as we celebrate as a business community at our Summer Ball, at hotel Football.

I hope this helps you and adds some value for you or your business.

Captain Your Fear

Small Steps To Overcoming Fear.

So here we are relaxing in our family holidays, and the time comes when we want to start some family activities. A boat trip was my idea and the type of trip where we decide where and when to go. Yes, I wanted to captain my own boat and, no, I had never done it before so this had interesting written all over it!!

I went to see a great guy called Spiros at the boat rental place. He showed me a good range of boats available for the family and our trip. I definitely did not want something too big and I didn’t want something too small so we made the decision for an 80hp boat, with some great family comforts for us to relax.

At this point I have to say our son, was not keen on the idea, he was not looking forward to this boat trip. He has always been wary of the ocean and its depth, because of the unknown. The thought of taking a boat out into the deep sea was a huge NO NO and the fear was setting in.

Sensing the Danger

Fear is a barrier that your brain creates because it can sense danger, and wants you to keep the feeling of comfort. This was the first time on a boat my son’s brain was sensing some form of danger, wanting him to stay on the shore as this was his comfort.

Start where you are and use what you know to help, over come the fear. He had me and his mum who wanted to move out of the comfort zone. Even I was feeling a little fear as I knew I had never captained a boat before, so I used this to help comfort my son, that I too was feeling fear, and it was just a feeling and a feeling that would go away…

Myself and my lovely wife convinced him to trust us, to try it and see how he felt. This was the first step for my son overcoming one of his fears. He had support and trust in me and his mum. These are two vital ingredients needed for the first step of dealing with fear in my opinion.

Setting Sail, Raise The Fear Anchor!

As we set sail for our first destination I knew the entire family was nervous about the trip. My son and his fear of the deep ocean. My fear of knowing I had never driven a boat, and only had a small crash course ten mins ago. My wife knowing we were both nervous, made her nervous. Yet here we go… off into the ocean all for the first time on our boat, all being captains and navigators. We all made sure we kept reassuring each other and taking each small wave as they came one wave at a time. I made sure we didn’t go too far out and used the shore line to guide us.

With every wave and with every positive word our confidence grew and grew.

As the journey carried on my son had surpassed all his uncertainties, and was now a different person. My wife was calmer now knowing our son felt better, and I was more confident at driving the boat. I had become a captain of our family boat. I was now able to show our son, how to drive the boat, his confidence was amazing. He would help drop the anchor, when we stopped off, and bring the boat to shore.

I couldn’t help but look and reflect on his journey and my own journey with the day, to take any lessons from. Some of these lessons, I know, will stay with me and Brad for life, knowing I can apply in many other situations, both personal and business.

Reflection – Lessons Learnt

You need to have great people around you that you trust if you are to deal with overcoming fear, or anxieties.
Take control and don’t let fear take over. Acknowledge it’s there but don’t let it take over, you’re the driver!!! Remember fear is a thought of potential danger in some cases when you are doing something for the first time.
Be positive with each other and take small steps towards the goal
Praise the success no matter how small or big the win is, a win is a win….
Keep pushing yourself to push up your limits, and learn from things that didn’t go well or made you not feel good – losses are not losses they in fact Lessons, valuable lessons to help extend your minds comfort zone, and get you closer to your goal, with confidence.

These are some of my lessons to overcoming fear, helping you to become the captain of your boat, your life, take control.

Previous page 1 2 3 4 5 6 Next page

More than a mobile

Category Archives: Business